With a 19 year track record of delivering globally dominating products Sam is passionate about product experiences which delight the user. Previously Global Product Director for Beauty at Dyson (hair dyers and stylers) and Dyson’s Head of Research he has a depth of knowledge in engineering, manufacturing and explaining high quality products. He has also published a children’s book on product design to encourage future generations in engineering. 

Sam is now building the Research, Development & Design team at Pure in order to design and manufacture products which will change the way people will want to travel.